My Story: Mariana Hernandez Delfino

By Mariana Hernandez Delfino

I didn’t take the traditional route into the tech world through engineering or computer science.

Instead, my journey began with psychology, statistics, and research. It was all about understanding people, their behaviors, and the hidden patterns within data.

That’s what gave me an edge.

Long before “human-centered AI” became a buzzword, I was already exploring the crossroads of technology, data, and human behavior. Now, with over 20 years of experience across Europe and LATAM, that unique perspective continues to shape everything I do.

I’ve spearheaded transformation, innovation, and growth initiatives for major companies like Google, WPP, and IPG, and I’m currently involved in blockchain and digital infrastructure through ISBE, Spain’s national blockchain initiative backed by the European Union.

But my work has always been more than just technology.

It’s about the people who are navigating these technological changes.

At Google, I built innovation teams, collaborated with C-level executives, and guided organizations through large-scale transformations. Over the years, one thing became crystal clear: technology advances at a pace that often outstrips human adaptation.

That realization reshaped my vision for leadership.

Today, I focus on the intersection of psychology, leadership, technology, and the future of work. It’s not just about fostering innovation; it’s about helping people find their way through it.

Mentoring has naturally become a part of that mission. I’ve supported startups, founders, and emerging leaders through organizations like Endeavor, ESADE, Google for Startups, and Technovation, while also serving as the Madrid Chapter Lead for Latinas in Tech.

I’m passionate about creating opportunities for women in technology and leadership. Because innovation thrives on diverse perspectives, unique stories, and varied ways of thinking.

I don’t believe that effective tech leadership comes from conforming to a standard mold.

I believe it comes from bringing your whole self to the conversation.

Being named a finalist for the TechWomen4Boards Leadership Award embodies that belief.

It’s a different kind of leadership—human-centered, multidisciplinary, and designed for the future.

Because technology alone does not change the world.

People do.